behold, the power of beer

The State of Utah is dead last (51st) in beer consumption per capita, and they still want to raise the excise tax. It’s already at $11, more than double five of the six neighboring states. New Mexico has the slightly higher tax of $12.71, but Wyoming’s is a paltry $0.62.

One of the purported reasons for the price increase is Squatters’ advertising campaign. Greg Shirf, who markets the beer, said he’s been told the proposed increase is a direct result of his ads that have angered lawmakers. The ads play off words that many construe as a direct reference to the LDS religion and some find that offensive. I’m sure that more money for the government is an unfortunate side affect of the more noble cause.

On a slightly unrelated note, I was surprised to learn that New Hampshire, my home state, ranks #2 in the nation for beer consumption. I had no idea it was that popular, and they’re only 0.23 away from the #1 state, Nevada.

I was amused by some facts about beer that I discovered during my research. For example, did you know that the founding fathers were great imbibers of beer? Or that if The Mayflower had been carrying more beer, it might never have landed at Plymouth Rock? Or that even George Washington did battle with the Continental Congress to restore his troops’ dwindling supply of beer? I had no idea American history had such close ties with the consumption of beer.

All of this has no direct affect on me, since I don’t drink beer, but if I did, Wyoming would be a frequent travel destination.


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  1. I’m drunk right now! I wonder why NH is #2, and if it’s related to other statistics like depression, unemployment, and alcoholism.

    Comment by jason on December 19, 2002 @ 10:02 am
  2. If I remember correctly Utah has the highest depression rate in the US, so that would indicate an inverse relationship. The less beer you drink, the more depressed you get.

    Comment by dan on December 19, 2002 @ 11:08 am
  3. Did you also know that up until 1905 Americans preferred beer as their breakfast drink to coffee?

    Comment by Clint on December 19, 2002 @ 12:01 pm
  4. I had no idea. Where did you hear (or read) that?

    Comment by dan on December 19, 2002 @ 1:02 pm
  5. So what you’re saying Dan, is that if Utah drank more beer, the less depression we would have? Exxxxxxcccccellent.
    Homer testifies to the truthfulness of this idea.

    Comment by jason on December 19, 2002 @ 1:20 pm
  6. Also NH has the #7 Party school in the US (UNH) for the 2002 statistics up from 11 a year ago. wonder if that has anything to do with it?

    Comment by whaleman on December 19, 2002 @ 1:36 pm
  7. Mmmmm, Homer-licious.

    Although on a more pragmatic note, that conclusion cannot be made without knowing the depression rate in New Hampshire. It could be very high, indicating that beer drinking and depression are not related.

    Comment by dan on December 19, 2002 @ 1:39 pm
  8. Well the depression rate is modified nicely by all the Prozac prescribed, which, I think, Utah leads the nation in, as well.

    Comment by Clint on December 28, 2002 @ 2:28 am
  9. Beer distracts the mind from reality, what more could you want when your depressed.

    Comment by Ariana Ruiz on October 3, 2003 @ 12:25 am

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