The Headline Analyzer rates the quality of a headline (by their own standards based on emotional marketing value) from 0% to 100%. 100% means it is a perfect headline.
Here’s how I did on some recent posts.
| Post title |
EMV Score |
| Headline Analyzer |
0% |
| Fun additions to your office |
20% |
| Stargazing 365 days a year |
0% |
| The best things in life |
0% |
| Belief in evolution makes people happy |
83.33% |
| The top bestsellers of all time |
16.67% |
| What are they thinking? |
25% |
| A sure sign it’s a scam |
0% |
| Snow and ice sculptures |
0% |
| Christmas cartoons |
100% |
| Free online music |
66.67% |
| Name that Christmas carol |
0% |
I’m perplexed. I scored all the way from 0% to 100%, which means I am both a terrible and gifted writer of headlines, depending on the day. To be fair, I’m often not aiming to write a headline that will have the most emotional marketing value. I aim to make it describe the post well so it can be found easily in search engines. I really hit the jackpot on Christmas cartoons.